Bid until
the hammer falls.
A live auction for valuations, distressed leads, expireds, and FSBOs. Licensed brokers and agents bid in real time. Highest bid wins exclusive contact rights.
Jimmy Schiller · Mount Pleasant, SC - Categories
- Five valuations · distressed · lapsed · FSBO
- Time to floor
- Minutes from MLS or court filing
- Pilot market
- Charleston 6–12 broker cohort
- Bidder pool
- Brokers & agents licensed & verified
The lead-gen market is structurally broken.
- 01 / Stale data
Yesterday’s leads, sold ten times.
RedX, Vulcan7, and Landvoice ship the same lead to every subscribing agent in their market. Whether it is a homeowner valuation, an expired listing, or a pre-foreclosure filing, by the time you dial, eight other agents have already left voicemails on it.
- 02 / No price discovery
Flat rates for unequal leads.
A waterfront listing in Mount Pleasant should not cost the same as a fixer in a slow ZIP. Subscriptions and flat per-lead pricing give the agent in the hot market no way to outbid a tire-kicker for the best lead of the week.
- 03 / Agent vs investor
Auctions exist -- just not for you.
PropertyLeads.com runs a real blind-bid auction -- for real-estate investors. iSpeedToLead serves wholesalers. There is no equivalent for licensed agents and listing brokers bidding on the leads they actually convert: valuations, distressed homeowners, expireds, FSBOs. Until now.
Five categories of seller intent.
Expireds are the volume category. Valuations are the highest-intent leads on the market. The auction handles all five -- ordered below by intent quality, descending.
- 01
Requested valuations
Highest intent
Homeowners who actively asked the question. Submitted via online valuation forms, broker landing pages, or portal inquiries. They are not on the market yet -- they are evaluating, which means the agent who responds with a real number gets the listing more often than not.
Floor note Live on the floor within minutes of submission.
- 02
Pre-foreclosure
Time-sensitive
Homeowners with a Notice of Default or lis pendens filed. Many will sell to preserve equity before the auction date. A sensitive category that requires TCPA-compliant outreach and bidder verification beyond the standard floor rules.
Floor note Auction includes per-record opt-out tokens and a cooling-off window.
- 03
Foreclosure
Public auction stage
Properties scheduled for sheriff-sale or trustee-sale. Brief window for short-sale representation or post-sale REO listing. Public records make the data layer easy; the ethical lane is narrow and ListingHammer enforces it at the auction layer.
Floor note Eligible only where state law permits broker contact post-NOD.
- 04
Expired, withdrawn, cancelled
Volume category
MLS records whose listing agreement ended without a sale. Owner is unrepresented, often relisting within thirty days. ~64,000 expireds clear US MLSs each week. The category that built RedX, Vulcan7, and Landvoice -- without the shared-data tax.
Floor note Per-MLS rules respected for withdrawn-status eligibility.
- 05
FSBO
Selling alone
Properties listed by the owner without an agent. Skip-traced for direct contact. Open to representation when the conversation produces a better outcome -- agents who win FSBO leads typically convert on commission negotiation, not on initial pitch.
Floor note Available where the homeowner has not opted out of agent contact.
Four moves between listing release and a closed call.
- 01
Detect
Our pipeline watches five sources at once -- MLS listing-status changes, county Notice-of-Default filings, valuation form submissions, foreclosure dockets, and FSBO portals. Skip-trace runs automatically. The lead is on the floor within minutes of the triggering event.
- 02
Auction
Brokers bid in real time against a pre-set ZIP-and-price-tier max. The auction window is short -- measured in minutes, not days -- to keep leads fresh.
- 03
Award
Highest bid wins exclusive contact rights. The data drops into the winner’s CRM (or ours, if they want it) the second the gavel falls.
- 04
Outreach
Schiller CRM is offered as a paid add-on -- fully integrated dialer, SMS, email, and compliance built around the auction outcome. Bring your own stack if you prefer.
Why brokers will move off subscriptions.
| Dimension | ListingHammer | RedX | Vulcan7 | Property Leads |
|---|---|---|---|---|
| Pricing model | Live auction, market-set | Flat $69.99/mo | Flat $359/mo bundle | Blind bid, $125+ floor |
| Lead exclusivity | Single winner, full data | Shared with every subscriber | Shared with every subscriber | Exclusive (investor-only) |
| Audience | Licensed brokers and agents | Agents | Agents | Real-estate investors |
| Speed to floor | Minutes from MLS release | Daily refresh | Daily refresh | On homeowner submit |
| Bundled outreach stack | Optional Schiller CRM add-on | None (Mojo Dialer separately) | Built-in dialer | None |
Mount Pleasant, SC Jimmy Schiller
Listing broker, Mount Pleasant SC. Charleston-area pilot partner.
“The leads hitting Charleston this week -- the valuations, the pre-foreclosures, the expireds -- will be worth six figures in commissions. The agents who win them should be the ones willing to bid for them.”
Asked, answered.
Everything below is the policy on launch day. Some of it will tighten as the pilot teaches us things; we will not loosen the licensed-broker-and-agent-only bidder rule.
Who can bid on the floor?
What lead types come up at auction?
Is the contact data exclusive?
How does the floor handle distressed leads (pre-foreclosure, foreclosure)?
What happens if a lead turns out to be bad data?
Do I have to use Schiller CRM?
Which markets open first?
Join
the floor.
The Charleston pilot opens to a curated cohort of brokers and agents. Tell us who you are. We will reply within two business days with floor access details.
Charleston pilot